From followers to friends.


You follow them on Instagram. You've seen their work and been inspired. You've read their witty captions and endearing stories and thought "We could definitely be friends."

We thought that too. So we decided to make it happen.

In 2017, Erica Bowton kickstarted this idea of a weekend with your Instagram favorites, and with the help of Natalie Greenroyd and Whitney Williams, we hosted the inaugural Insta-Inspire Photography Retreat to turn Instagram followers into friends. Shooting, editing and playing together was such a success, we knew it needed to happen again.

Natalie and Whitney, along with Emily Hamson and Brandi Markham, are keeping the train rolling for the third year in Charleston, South Carolina April 26-28, 2019. The instructor line-up is crazy awesome. The location will make you speechless. We're donating to an amazing cause. Our sponsors are wonderful. You won't want to miss it.